# Brand Craft Consulting > Brand Craft Consulting is a Bay Area, California brand identity studio founded by Steve Vargas. We design custom logos, complete brand identity systems, websites, and marketing materials that help small and mid-sized businesses look professional and win customer trust. We specialize in logo creation, brand strategy, web design, and cohesive marketing collateral. ## Company - Business name: Brand Craft Consulting - Founder / lead designer: Steve Vargas - Location: Bay Area, California, United States - Focus: Logo design, brand identity, web design, marketing materials, rebranding, brand audits ## Services - Logo design & custom logo creation - Brand identity & brand strategy - Web design with full SEO capability - Marketing materials (business cards, flyers, brochures) - Rebranding & brand refreshes - Brand audits & branding checklists ## Pages - [Home](https://www.brandcraftconsulting.com/): Overview of services, featured portfolio work, client testimonials, and how Brand Craft Consulting helps businesses build stronger brands. - [About](https://www.brandcraftconsulting.com/about): About Steve Vargas and the Brand Craft Consulting studio, the design philosophy, and the process behind each brand. - [Services](https://www.brandcraftconsulting.com/services): Logo design, brand identity, web design, and marketing materials offered by the studio. - [Portfolio](https://www.brandcraftconsulting.com/portfolio): Real client projects including Homes by Santiago and other logo, brand identity, and website design work. - [Blog](https://www.brandcraftconsulting.com/blog): Articles on branding mistakes, logo design, rebranding, web design, and communicating with graphic designers. - [FAQ](https://www.brandcraftconsulting.com/faq): Frequently asked questions about logo design, branding, timelines, and pricing. - [Brand Audit](https://www.brandcraftconsulting.com/brand-audit): Free brand audit checklist to evaluate and improve your current brand. ## Blog Articles - [3 Brand Mistakes That Make Customers Hesitate](https://www.brandcraftconsulting.com/blog/3-brand-mistakes-make-customers-hesitate) - [5 Signs Your Business Has Outgrown Its First Logo](https://www.brandcraftconsulting.com/blog/5-signs-your-business-outgrown-first-logo) - [Your Website Is Your Best Salesperson: 7 Design Mistakes](https://www.brandcraftconsulting.com/blog/website-best-salesperson-7-design-mistakes) - [Logo Creation: AI vs Professional](https://www.brandcraftconsulting.com/blog/logo-creation-ai-vs-professional) - [The Pros and Cons of Rebranding](https://www.brandcraftconsulting.com/blog/pros-and-cons-of-rebranding) - [Communicating With Your Graphic Designer](https://www.brandcraftconsulting.com/blog/communicating-with-your-graphic-designer) - [Does Your Brand Speak in One Voice?](https://www.brandcraftconsulting.com/blog/does-your-brand-speak-in-one-voice) ## Contact - Website: https://www.brandcraftconsulting.com/ - Service area: Bay Area, California (local + remote projects across the US)